Our Mission

‘To be the first in providing our customers with high quality, competitively priced, generic pharmaceutical products and services to a world market. Our innovative and highly skilled workforce, whose development we are committed to, are vital to the achievement of our vision’.

In addition to our Mission Statement, our endeavours are guided by our values. They have been present since our inception in 1983 and are still a guiding force in our on-going activities.

Every action we take follows our core values of Integrity, Respect, Collaboration, Excellence and Leadership. These values embody the nature of how Chanelle Group operates. They enable us to bring safe and effective medicines to the world through the quality of our people, as well as through the quality of our products. They are the foundation of our commitment to customers and of our unceasing dedication to making a difference.

Our Values:

  • Exceeding Customer Expectations
  • Quality and Efficiency of Products and Process
  • Continual Backup and Support
  • Continual Growth and Market Leadership

Business Objectives:

  • To create an environment of innovation, quality and awareness. Stay current with the changing environment, the latest technology and the needs of our customers.
  • To be inclusive in the community, while employing the best industry practices and corporate governance criteria. This ensures our growth and the development of our community locally, nationally and globally.
  • To offer support through online and offline channels, to educate and to help customers to use our products effectively.
  • To continually improve our process and product design, build efficiency, cost control and lead-times. Produce a product that is affordable, accessible and effective.
  • To grow as a company, increasing our customer base through new marketing and communication channels, strong customer relations and excellent customer service.
  • To train, equip and support our employees in hopes that they can deliver better services to our customers.
  • To develop and manufacture quality products, designed and tested to the very highest of standards.
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